Bayesian modeling for extracting latent signals from high dimensional time series data.
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Updated
Jan 8, 2026 - Jupyter Notebook
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pymc-mcmc
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A Unified Measurement Framework combining Bayesian Marketing Mix Modeling (PyMC), Causal Calibration (Geo-Lift Simulation), and Budget Optimization (SciPy) to solve attribution in a post-cookie world. Includes a full Medallion Architecture data pipeline.
data-science bayesian-statistics mmm medallion-architecture marketing-effectiveness pymc-mcmc causal-calibration budget-optimisation
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Updated
Feb 16, 2026 - Python
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