Visual Hierarchy of Calls to Action (CTAs)

[simonives]

• Observation: The primary CTA ("Submit a Briefing") uses a ghost button style (transparent background, colored border). While elegant, ghost buttons often suffer from low "affordance"—they don't scream "click me," especially to older executives who skim rapidly.

• Recommendation: For the primary CTA in the hero section and footer, consider a solid fill using your accent color (--color-accent) with contrasting text (e.g., the background color). Keep the ghost style for secondary actions (like "Read Phronesis"). This creates a clear visual path for the user's eye.