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Mustafa Sualp

Founder & CEO at Sociail, building shared AI workspaces where people and room-aware AI agents work from the same context.

Before Sociail, I led AEFIS as CEO through growth and acquisition by HelioCampus in 2021. That operating history shapes how I think about AI: useful systems need context, boundaries, accountability, and a workflow that teams can trust.

What I Am Building

Sociail brings AI out of private tabs and into shared rooms.

The product is designed around people, AI teammates, chat, video, artifacts, decisions, and receipts staying connected in one workspace. The goal is not a smarter sidebar. The goal is AI participation that is visible, reviewable, and useful to the team.

Technical Focus

  • Shared context and memory for collaborative work
  • Role-aware AI agents with explicit boundaries
  • Approval-first actions for consequential work
  • Browser-control and local-agency workflows with guardrails
  • Trust ledgers, receipts, and durable artifacts
  • Infrastructure-as-conversation and operator-grade automation

Current Posture

Most active Sociail engineering work is private while we move through invite-led Early Access. The public GitHub surface is intentionally light, but the technical direction is clear: build AI systems that participate in real work without hiding context, authorship, or accountability.

Links

If Sociail's bet resonates, start with Early Access or Careers.

About

Mustafa Sualp GitHub profile and technical-founder notes.

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