feat: Rebrand to social activation and group energy

src/components/Hero.jsx

@@ -20,11 +20,10 @@ export default function Hero() {
             className="space-y-4 md:space-y-6"
           >
             <h1 className="text-4xl sm:text-5xl md:text-7xl lg:text-8xl font-bold font-display leading-tight tracking-tighter">
-              <span className="block">LIFE IS</span>
+              <span className="block">DRESS FOR</span>
               <span className="block bg-gradient-to-r from-hotpink via-matrix to-cyan bg-clip-text text-transparent py-2">
-                DISAPPOINTMENT
+                PARTICIPATION
               </span>
-              <span className="block">DRESS FOR IT</span>
             </h1>
           </motion.div>
 
@@ -36,10 +35,10 @@ export default function Hero() {
             className="space-y-3 md:space-y-4"
           >
             <p className="text-base sm:text-lg md:text-xl text-gray-300 font-light tracking-wide max-w-2xl mx-auto">
-              Cynical streetwear for the disillusioned generation.
+              Bring the heat. Find your crew. Make the room yours.
             </p>
             <p className="text-base sm:text-lg md:text-xl text-gray-300 font-light max-w-2xl mx-auto">
-              <span className="text-hotpink font-semibold">Reality sucks.</span> Might as well look good.
+              <span className="text-hotpink font-semibold">Wear your intentions.</span> This is a wearable invitation.
             </p>
           </motion.div>
 
@@ -69,7 +68,7 @@ export default function Hero() {
               whileTap={{ scale: 0.95 }}
               className="w-full sm:w-auto px-8 sm:px-10 py-3 sm:py-4 bg-hotpink text-white font-bold text-sm sm:text-base md:text-lg uppercase tracking-wider rounded-lg shadow-lg hover:shadow-2xl transition-all duration-300"
             >
-              Follow @cokeoncock
+              Crew Energy Only
             </motion.a>
           </motion.div>
 
@@ -81,7 +80,7 @@ export default function Hero() {
             className="pt-8 md:pt-12"
           >
             <p className="text-xs sm:text-sm text-gray-500 font-light tracking-widest uppercase">
-              Premium fabrics. Zero compromises.
+              Designed for crowded rooms and close distances.
             </p>
           </motion.div>
         </div>

src/data/products.js

@@ -4,7 +4,7 @@ export const products = [
     name: "Reality Sucks Tee",
     category: "tshirt",
     price: 35,
-    description: "Premium cotton. Unfiltered truth. The shirt they should be scared of you wearing.",
+    description: "Wear this to start a conversation. Designed for crowded rooms and eye contact.",
     image: "/images/tshirt-reality.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -13,7 +13,7 @@ export const products = [
     name: "Existential Dread Hoodie",
     category: "hoodie",
     price: 65,
-    description: "Heavy blend for those who carry the weight. Wear it like armor against mediocrity.",
+    description: "Presence piece. Wears like confidence. Changes what happens when you enter a room.",
     image: "/images/hoodie-dread.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -22,7 +22,7 @@ export const products = [
     name: "Overthinking Everything Tank",
     category: "tank",
     price: 28,
-    description: "Lightweight. Bold. For minds that won't shut up at 3am.",
+    description: "For the preshow and the after. Says you came to participate, not watch.",
     image: "/images/tank-overthink.jpg",
     sizes: ["S", "M", "L", "XL"]
   },
@@ -31,7 +31,7 @@ export const products = [
     name: "No Hope Tote Bag",
     category: "tote",
     price: 22,
-    description: "Carry your contradictions in style. Premium canvas. Uncompromising attitude.",
+    description: "Crew currency. Carry it like it's a signal. The right people will see it.",
     image: "/images/tote-nohope.jpg",
     sizes: ["One Size"]
   },
@@ -40,7 +40,7 @@ export const products = [
     name: "Therapy is Expensive Oversized Tee",
     category: "tshirt",
     price: 40,
-    description: "Oversized comfort. Maximum attitude. For when conformity isn't your thing.",
+    description: "The kind of shirt that makes you interesting at parties. Comfortable, charged, portable.",
     image: "/images/tshirt-therapy.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -49,7 +49,7 @@ export const products = [
     name: "Numb Zip-Up Hoodie",
     category: "hoodie",
     price: 70,
-    description: "Premium construction. Perfect for disappearing into your own world. No judgment.",
+    description: "For after midnight. Premium layers for getting closer. Built for intimacy in crowded spaces.",
     image: "/images/hoodie-numb.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -58,7 +58,7 @@ export const products = [
     name: "Monday Mood Long Sleeve",
     category: "longsleeve",
     price: 42,
-    description: "Soft outside. Sharp edge inside. For living on your own terms.",
+    description: "Signals that you're not here to behave. Soft enough for Sunday, sharp enough for Friday.",
     image: "/images/longsleeve-monday.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -67,7 +67,7 @@ export const products = [
     name: "Dead Inside Crewneck",
     category: "crewneck",
     price: 55,
-    description: "Vintage wash. Vintage attitude. Born nonconformist. Stays that way.",
+    description: "Uniform for people who like the heat. Vintage washed, crew-tested, night-proven.",
     image: "/images/crewneck-dead.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -76,7 +76,7 @@ export const products = [
     name: "Whatever Dad Hat",
     category: "hat",
     price: 25,
-    description: "Embroidered indifference. One size. Infinite attitude.",
+    description: "The finishing move. Wear it and mean it. Signals that you're not taking yourself seriously.",
     image: "/images/hat-whatever.jpg",
     sizes: ["One Size"]
   },
@@ -85,7 +85,7 @@ export const products = [
     name: "Sad Boy Snapback",
     category: "hat",
     price: 28,
-    description: "Structured crown for an unstructured life. Make them wonder what you're thinking.",
+    description: "You'll see the crew in these. A readable badge for public flirtation.",
     image: "/images/snapback-sadboy.jpg",
     sizes: ["One Size"]
   },
@@ -94,7 +94,7 @@ export const products = [
     name: "Not Today Beanie",
     category: "beanie",
     price: 20,
-    description: "Cozy defiance. Keep warm. Stay dangerous. Acrylic blend confidence.",
+    description: "Winter moves require winter gear. This one says you came prepared to stay late.",
     image: "/images/beanie-nottoday.jpg",
     sizes: ["One Size"]
   },
@@ -103,7 +103,7 @@ export const products = [
     name: "Barely Functional Tank",
     category: "tank",
     price: 30,
-    description: "Muscle fit for muscle memory. Wear what you believe. Nothing watered down.",
+    description: "Layering essential for summer nights. Visible, charged, minimal interference.",
     image: "/images/tank-barely.jpg",
     sizes: ["S", "M", "L", "XL"]
   },
@@ -112,7 +112,7 @@ export const products = [
     name: "Void Tote Bag",
     category: "tote",
     price: 24,
-    description: "Heavy duty for heavy thoughts. 15oz canvas. Carry what matters to you.",
+    description: "Carry your crew essentials. Heavy duty for pre-games and after-parties.",
     image: "/images/tote-void.jpg",
     sizes: ["One Size"]
   },
@@ -121,7 +121,7 @@ export const products = [
     name: "Pessimist Club Tee",
     category: "tshirt",
     price: 38,
-    description: "Membership required. Hope optional. Premium cut for the honest ones.",
+    description: "Membership piece. Wear it and the right people will know you get it.",
     image: "/images/tshirt-pessimist.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -130,7 +130,7 @@ export const products = [
     name: "Social Battery Low Hoodie",
     category: "hoodie",
     price: 68,
-    description: "Pullover protection. Perfect for walls you build. Premium blend comfort.",
+    description: "For moments of recharge. Still charged enough to keep the temperature up.",
     image: "/images/hoodie-social.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -139,7 +139,7 @@ export const products = [
     name: "Sarcasm Loading Long Sleeve",
     category: "longsleeve",
     price: 45,
-    description: "Still buffering... Still thinking... Always sharp. Soft cotton edge.",
+    description: "Wears like wit. Everyone gets it. Perfect for building the crew.",
     image: "/images/longsleeve-sarcasm.jpg",
     sizes: ["S", "M", "L", "XL", "XXL"]
   },
@@ -148,7 +148,7 @@ export const products = [
     name: "Nihilist Logo Sticker Pack",
     category: "sticker",
     price: 8,
-    description: "Nothing matters but these stickers. Pack of 5. Spread the message.",
+    description: "Spread the signal. Mark your territory. Build the community.",
     image: "/images/stickers-pack.jpg",
     sizes: ["One Size"]
   },
@@ -157,7 +157,7 @@ export const products = [
     name: "Existential Crisis Patch",
     category: "patch",
     price: 12,
-    description: "Embroidered philosophy. Iron-on rebellion. Stick it where it counts.",
+    description: "Iron this on and you're claiming crew status. Visual proof you're in.",
     image: "/images/patch-crisis.jpg",
     sizes: ["One Size"]
   },
@@ -166,7 +166,7 @@ export const products = [
     name: "Meh Embroidered Patch",
     category: "patch",
     price: 10,
-    description: "Say nothing. Express everything. Perfect for those beyond caring.",
+    description: "The understated move. Anyone who gets it will recognize you.",
     image: "/images/patch-meh.jpg",
     sizes: ["One Size"]
   },
@@ -175,7 +175,7 @@ export const products = [
     name: "Burned Out Cropped Tee",
     category: "tshirt",
     price: 36,
-    description: "Cropped cut. Uncompromised edge. Vintage wash wisdom. Own your chaos.",
+    description: "The accelerant. Wear it and watch the room acknowledge the shift. Designed for skin and intent.",
     image: "/images/tshirt-burnout.jpg",
     sizes: ["XS", "S", "M", "L", "XL"]
   }

src/pages/Home.jsx

@@ -35,10 +35,10 @@ export default function Home() {
             className="max-w-3xl mx-auto text-center"
           >
             <h2 className="text-3xl sm:text-4xl md:text-5xl lg:text-6xl font-bold font-display mb-4 md:mb-6">
-              FEATURED <span className="bg-gradient-to-r from-matrix to-hotpink bg-clip-text text-transparent">ESSENTIALS</span>
+              <span className="bg-gradient-to-r from-matrix to-hotpink bg-clip-text text-transparent">CREW STARTER</span> PIECES
             </h2>
             <p className="text-base sm:text-lg text-gray-400 font-light max-w-xl mx-auto">
-              Curated pieces for those who refuse to compromise on authenticity.
+              Wearable invitations. Each piece signals intent and finds your people faster.
             </p>
           </motion.div>
         </div>
@@ -78,9 +78,9 @@ export default function Home() {
               viewport={{ once: true }}
               className="text-3xl sm:text-4xl md:text-6xl lg:text-7xl font-bold font-display mb-6 md:mb-8"
             >
-              EXPLORE THE
+              FIND YOUR
               <br />
-              <span className="bg-gradient-to-r from-hotpink to-cyan bg-clip-text text-transparent">FULL COLLECTION</span>
+              <span className="bg-gradient-to-r from-hotpink to-cyan bg-clip-text text-transparent">UNIFORM</span>
             </motion.h2>
 
             <motion.p
@@ -90,7 +90,7 @@ export default function Home() {
               transition={{ delay: 0.1 }}
               className="text-base sm:text-lg md:text-xl text-gray-300 mb-8 md:mb-12 font-light max-w-2xl mx-auto leading-relaxed"
             >
-              20+ items of uncompromising design. T-shirts, hoodies, accessories—everything you need to express what you won't say.
+              20+ pieces that signal intent. Designed for crowded rooms, eye contact, and starting something. No observers, only participants.
             </motion.p>
 
             <motion.div
@@ -123,53 +123,67 @@ export default function Home() {
           className="max-w-4xl mx-auto"
         >
           <h2 className="text-3xl sm:text-4xl md:text-6xl lg:text-7xl font-bold font-display mb-8 md:mb-12 text-center">
-            WHY <span className="bg-gradient-to-r from-cyan to-hotpink bg-clip-text text-transparent">COKE ON COCK</span>?
+            HOW IT WORKS
           </h2>
 
           <div className="space-y-6 md:space-y-8 text-base sm:text-lg md:text-xl text-gray-300 font-light">
-            <motion.p
+            <motion.div
               initial={{ opacity: 0, x: -20 }}
               whileInView={{ opacity: 1, x: 0 }}
               viewport={{ once: true }}
               transition={{ delay: 0.1 }}
               className="border-l-4 border-matrix pl-6 md:pl-8 py-2"
             >
-              We don't sell you dreams. We sell you the truth: life is absurd, disappointing, and utterly meaningless.
-            </motion.p>
+              <p className="font-semibold text-white mb-2">The Invitation</p>
+              <p>You wear it to start things. A readable signal that says you're here for it.</p>
+            </motion.div>
 
-            <motion.p
+            <motion.div
               initial={{ opacity: 0, x: -20 }}
               whileInView={{ opacity: 1, x: 0 }}
               viewport={{ once: true }}
               transition={{ delay: 0.2 }}
               className="border-l-4 border-hotpink pl-6 md:pl-8 py-2"
             >
-              But hey, at least you can look good while contemplating the void. Premium fabrics, bold statements, zero false hope.
-            </motion.p>
+              <p className="font-semibold text-white mb-2">The Crew</p>
+              <p>You wear it to find your people faster. Strangers become allies when the signal is right.</p>
+            </motion.div>
 
-            <motion.p
+            <motion.div
               initial={{ opacity: 0, x: -20 }}
               whileInView={{ opacity: 1, x: 0 }}
               viewport={{ once: true }}
               transition={{ delay: 0.3 }}
               className="border-l-4 border-cyan pl-6 md:pl-8 py-2"
             >
-              Each piece is designed for the disillusioned generation. The ones who see through the BS and embrace the chaos with style.
-            </motion.p>
+              <p className="font-semibold text-white mb-2">The Room</p>
+              <p>You wear it to change the temperature. When enough of you are present, the space shifts. Collective heat.</p>
+            </motion.div>
+
+            <motion.div
+              initial={{ opacity: 0, x: -20 }}
+              whileInView={{ opacity: 1, x: 0 }}
+              viewport={{ once: true }}
+              transition={{ delay: 0.4 }}
+              className="border-l-4 border-matrix pl-6 md:pl-8 py-2"
+            >
+              <p className="font-semibold text-white mb-2">The Joke</p>
+              <p>You wear it because it's true, funny, and rude. We celebrate play and desire without apology.</p>
+            </motion.div>
           </div>
 
           <motion.div
             initial={{ opacity: 0, y: 20 }}
             whileInView={{ opacity: 1, y: 0 }}
             viewport={{ once: true }}
-            transition={{ delay: 0.4 }}
+            transition={{ delay: 0.5 }}
             className="mt-12 md:mt-16 text-center"
           >
             <p className="text-xl sm:text-2xl md:text-3xl font-bold bg-gradient-to-r from-matrix via-hotpink to-cyan bg-clip-text text-transparent font-display mb-3 md:mb-4">
-              NO REFUNDS. NO REGRETS. JUST VIBES.
+              NO SHAME. NO APOLOGIES. NO OBSERVERS.
             </p>
             <p className="text-xs sm:text-sm text-gray-500 font-light tracking-wider uppercase">
-              (Authenticity guaranteed. Everything else is negotiable.)
+              Just participants, co-conspirators, and better nights.
             </p>
           </motion.div>
         </motion.div>
@@ -188,10 +202,10 @@ export default function Home() {
 
           <div className="relative z-10 p-8 md:p-12">
             <h3 className="text-2xl sm:text-3xl md:text-4xl font-bold font-display mb-4 md:mb-6">
-              JOIN THE <span className="bg-gradient-to-r from-matrix to-hotpink bg-clip-text text-transparent">REBELLION</span>
+              CREW <span className="bg-gradient-to-r from-matrix to-hotpink bg-clip-text text-transparent">ENERGY ONLY</span>
             </h3>
-            <p className="text-base sm:text-lg text-gray-300 mb-8 md:mb-10 font-light max-w-xl mx-auto">
-              Follow us on Instagram for new drops, behind-the-scenes chaos, and a community that gets it.
+            <p className="text-base sm:text-lg text-gray-300 mb-8 md:mb-10 font-light max-x xl mx-auto">
+              Follow for drops, dispatches from the scene, and to find your people. Bring someone with you.
             </p>
             <motion.a
               href="https://instagram.com/cokeoncock"