diff --git a/dist/src/controllers/account.js b/dist/src/controllers/account.js
index 260ccc2..3e7a0cd 100644
--- a/dist/src/controllers/account.js
+++ b/dist/src/controllers/account.js
@@ -36,8 +36,8 @@ Object.defineProperty(exports, "__esModule", { value: true });
 const account_1 = __importDefault(require("../models/account"));
 const block_1 = __importDefault(require("../models/block"));
 const crm_1 = __importDefault(require("../services/crm"));
-const mailer_1 = __importDefault(require("../services/mailer"));
 const logger_1 = __importDefault(require("../services/logger"));
+const eventTracker_1 = __importDefault(require("../services/eventTracker"));
 const recaptcha = __importStar(require("../services/recaptcha"));
 // Logger setup
 const logger = new logger_1.default('Account Controller');
@@ -54,7 +54,7 @@ class AccountController {
                 yield _account.store();
                 const { contactEmail } = params;
                 void crm_1.default.addNewUser(contactEmail, _account.uuid);
-                void mailer_1.default.sendWelcomeEmail(contactEmail, _account.uuid, _account.name);
+                void eventTracker_1.default.trackSignup(contactEmail, _account.uuid, _account.name);
                 logger.logAndSlack(`Account created for ${contactEmail}: ${_account.uuid}`);
                 return _account.uuid;
             }
diff --git a/dist/src/interfaces/plunkEvent.js b/dist/src/interfaces/plunkEvent.js
new file mode 100644
index 0000000..c8ad2e5
--- /dev/null
+++ b/dist/src/interfaces/plunkEvent.js
@@ -0,0 +1,2 @@
+"use strict";
+Object.defineProperty(exports, "__esModule", { value: true });
diff --git a/dist/src/services/__mocks__/eventTracker.js b/dist/src/services/__mocks__/eventTracker.js
new file mode 100644
index 0000000..5e4519e
--- /dev/null
+++ b/dist/src/services/__mocks__/eventTracker.js
@@ -0,0 +1,14 @@
+"use strict";
+var __awaiter = (this && this.__awaiter) || function (thisArg, _arguments, P, generator) {
+    function adopt(value) { return value instanceof P ? value : new P(function (resolve) { resolve(value); }); }
+    return new (P || (P = Promise))(function (resolve, reject) {
+        function fulfilled(value) { try { step(generator.next(value)); } catch (e) { reject(e); } }
+        function rejected(value) { try { step(generator["throw"](value)); } catch (e) { reject(e); } }
+        function step(result) { result.done ? resolve(result.value) : adopt(result.value).then(fulfilled, rejected); }
+        step((generator = generator.apply(thisArg, _arguments || [])).next());
+    });
+};
+const EventTracker = {
+    trackSignup: jest.fn(() => __awaiter(void 0, void 0, void 0, function* () { })),
+};
+module.exports = EventTracker;
diff --git a/dist/src/services/eventTracker.js b/dist/src/services/eventTracker.js
new file mode 100644
index 0000000..a79e8d5
--- /dev/null
+++ b/dist/src/services/eventTracker.js
@@ -0,0 +1,55 @@
+"use strict";
+var __awaiter = (this && this.__awaiter) || function (thisArg, _arguments, P, generator) {
+    function adopt(value) { return value instanceof P ? value : new P(function (resolve) { resolve(value); }); }
+    return new (P || (P = Promise))(function (resolve, reject) {
+        function fulfilled(value) { try { step(generator.next(value)); } catch (e) { reject(e); } }
+        function rejected(value) { try { step(generator["throw"](value)); } catch (e) { reject(e); } }
+        function step(result) { result.done ? resolve(result.value) : adopt(result.value).then(fulfilled, rejected); }
+        step((generator = generator.apply(thisArg, _arguments || [])).next());
+    });
+};
+var __importDefault = (this && this.__importDefault) || function (mod) {
+    return (mod && mod.__esModule) ? mod : { "default": mod };
+};
+Object.defineProperty(exports, "__esModule", { value: true });
+const axios_1 = __importDefault(require("axios"));
+const logger_1 = __importDefault(require("./logger"));
+class EventTracker {
+    constructor(plunkEvent) {
+        this.apiKey = process.env.EVENT_TRACKING_API_KEY;
+        this.plunkEndpoint = 'https://next-api.useplunk.com/v1/track';
+        this.logger = new logger_1.default('Event Tracker');
+        const { email, event, data } = plunkEvent;
+        this.email = email;
+        this.event = event;
+        this.data = data;
+    }
+    static trackSignup(email, pantryID, pantryName) {
+        const _event = {
+            email,
+            event: 'pantry.created',
+            data: { pantryID, pantryName },
+        };
+        void new EventTracker(_event).track();
+    }
+    track() {
+        return __awaiter(this, void 0, void 0, function* () {
+            try {
+                yield (0, axios_1.default)({
+                    method: 'POST',
+                    headers: {
+                        'Authorization': `Bearer ${this.apiKey}`,
+                        'Content-Type': 'application/json',
+                    },
+                    url: this.plunkEndpoint,
+                    data: { email: this.email, event: this.event, data: this.data },
+                });
+                this.logger.info(`Successfully tracked event ${this.event} for ${this.email}`);
+            }
+            catch (error) {
+                this.logger.info(`Failed to track event ${this.event} for ${this.email}: ${error}`);
+            }
+        });
+    }
+}
+exports.default = EventTracker;
diff --git a/env.sample b/env.sample
index 6f60b4b..e0c963c 100644
--- a/env.sample
+++ b/env.sample
@@ -5,6 +5,7 @@ SLACK_LOG_WEBHOOK="string"
 CRYPTO_KEY="32 Byte string"
 CRYPTO_IV="16 Byte string"
 MAILER_API_KEY='string'
+EVENT_TRACKING_API_KEY='string'
 WELCOME_TEMPLATE_ID='string
 ACCOUNT_ERRORS_EMAIL_ID='string'
 AIRTABLE_API_TOKEN='string'
diff --git a/src/controllers/account.ts b/src/controllers/account.ts
index 7beb757..45efac5 100644
--- a/src/controllers/account.ts
+++ b/src/controllers/account.ts
@@ -4,8 +4,8 @@
 import Account from '../models/account'
 import Block from '../models/block'
 import Crm from '../services/crm'
-import Mailer from '../services/mailer'
 import logService from '../services/logger'
+import EventTracker from '../services/eventTracker'
 import * as recaptcha from '../services/recaptcha'
 
 // Interfaces
@@ -29,7 +29,7 @@ class AccountController {
 
       const { contactEmail } = params
       void Crm.addNewUser(contactEmail, _account.uuid)
-      void Mailer.sendWelcomeEmail(contactEmail, _account.uuid, _account.name)
+      void EventTracker.trackSignup(contactEmail, _account.uuid, _account.name)
 
       logger.logAndSlack(`Account created for ${contactEmail}: ${_account.uuid}`)
       return _account.uuid
diff --git a/src/interfaces/plunkEvent.ts b/src/interfaces/plunkEvent.ts
new file mode 100644
index 0000000..de96bff
--- /dev/null
+++ b/src/interfaces/plunkEvent.ts
@@ -0,0 +1,8 @@
+export interface IPlunkEvent {
+  email: string,
+  event: string,
+  data: {
+    pantryID: string,
+    pantryName: string
+  }
+}
diff --git a/src/services/__mocks__/eventTracker.ts b/src/services/__mocks__/eventTracker.ts
new file mode 100644
index 0000000..2bbd200
--- /dev/null
+++ b/src/services/__mocks__/eventTracker.ts
@@ -0,0 +1,5 @@
+const EventTracker = {
+  trackSignup: jest.fn(async () => { }),
+}
+
+export = EventTracker
diff --git a/src/services/eventTracker.ts b/src/services/eventTracker.ts
new file mode 100644
index 0000000..cf046e9
--- /dev/null
+++ b/src/services/eventTracker.ts
@@ -0,0 +1,50 @@
+import axios from 'axios'
+
+import { IPlunkEvent } from '../interfaces/plunkEvent'
+import logService from './logger'
+
+class EventTracker {
+  private apiKey: string = process.env.EVENT_TRACKING_API_KEY
+  private plunkEndpoint: string = 'https://next-api.useplunk.com/v1/track'
+  private logger = new logService('Event Tracker')
+  private email: string
+  private event: string
+  private data: unknown
+
+  public constructor(plunkEvent: IPlunkEvent) {
+    const { email, event, data } = plunkEvent
+    this.email = email
+    this.event = event
+    this.data = data
+  }
+
+  public static trackSignup(email: string, pantryID: string,
+                            pantryName: string): void {
+    const _event: IPlunkEvent = {
+      email,
+      event: 'pantry.created',
+      data: { pantryID, pantryName },
+    }
+    void new EventTracker(_event).track()
+  }
+
+
+  public async track(): Promise<void> {
+    try {
+      await axios({
+        method: 'POST',
+        headers: {
+          'Authorization': `Bearer ${this.apiKey}`,
+          'Content-Type': 'application/json',
+        },
+        url: this.plunkEndpoint,
+        data: { email: this.email, event: this.event, data: this.data },
+      })
+      this.logger.info(`Successfully tracked event ${this.event} for ${this.email}`)
+    } catch (error) {
+      this.logger.info(`Failed to track event ${this.event} for ${this.email}: ${error}`)
+    }
+  }
+}
+
+export default EventTracker
diff --git a/tests/controllers/account.test.ts b/tests/controllers/account.test.ts
index 840ffc0..2d31b1f 100644
--- a/tests/controllers/account.test.ts
+++ b/tests/controllers/account.test.ts
@@ -2,12 +2,12 @@
 import AccountController from '../../src/controllers/account'
 import Account from '../../src/models/account'
 import Crm from '../../src/services/crm'
-import Mailer from '../../src/services/mailer'
+import EventTracker from '../../src/services/eventTracker'
 import * as dataStore from '../../src/services/dataStore'
 import * as recaptcha from '../../src/services/recaptcha'
 
 jest.mock('../../src/services/dataStore')
-jest.mock('../../src/services/mailer')
+jest.mock('../../src/services/eventTracker')
 jest.mock('../../src/services/crm')
 jest.mock('../../src/services/recaptcha')
 
@@ -61,8 +61,8 @@ describe('When creating an account', () => {
     expect(_uuid).toBeDefined()
   })
 
-  it ('sends a welcome email', async () => {
-    const _spy = jest.spyOn(Mailer, 'sendWelcomeEmail')
+  it ('tracks signup as an event', async () => {
+    const _spy = jest.spyOn(EventTracker, 'trackSignup')
 
     const _uuid: string = await AccountController.create(_newAccountParams)