diff --git a/src/support/grant-suggestions-handler.js b/src/support/grant-suggestions-handler.js
index 7d19064a5..72c10d64f 100644
--- a/src/support/grant-suggestions-handler.js
+++ b/src/support/grant-suggestions-handler.js
@@ -50,6 +50,30 @@ function defaultSortFn(groupA, groupB) {
   return idA.localeCompare(idB);
 }
 
+/**
+ * Determines the display/grant priority tier for an alt-text suggestion:
+ *   0 - non-decorative image with a generated fix (altText suggested)
+ *   1 - non-decorative image without a fix
+ *   2 - decorative image
+ * Lower tiers are granted/displayed first, implementing the fallback
+ * funnel: non-decorative-with-fix -> non-decorative -> any image
+ * (including decorative). A tier is only reached once higher tiers run
+ * out of suggestions to fill the bucket.
+ */
+function getAltTextTier(suggestion) {
+  const data = typeof suggestion?.getData === 'function'
+    ? suggestion.getData()
+    : suggestion?.data;
+  const recommendations = data?.recommendations ?? [];
+  const isDecorative = recommendations.some((r) => r?.isDecorative === true);
+  if (isDecorative) {
+    return 2;
+  }
+  const hasFix = recommendations.length > 0
+    && recommendations.every((r) => typeof r?.altText === 'string' && r.altText.trim() !== '');
+  return hasFix ? 0 : 1;
+}
+
 /**
  * Per-opportunity grouping and sorting strategies.
  *
@@ -143,6 +167,20 @@ const OPPORTUNITY_STRATEGIES = {
       return idA.localeCompare(idB);
     },
   },
+  // Alt-text suggestions are displayed/granted via a fallback funnel:
+  // non-decorative images with a generated fix first, then non-decorative
+  // images without a fix, and finally decorative images - only once the
+  // higher tiers don't have enough images left to fill the bucket. Within
+  // a tier, falls back to the default sort (rank ascending, then id).
+  'alt-text': {
+    sortFn: (groupA, groupB) => {
+      const tierDiff = getAltTextTier(groupA.items[0]) - getAltTextTier(groupB.items[0]);
+      if (tierDiff !== 0) {
+        return tierDiff;
+      }
+      return defaultSortFn(groupA, groupB);
+    },
+  },
 };
 
 /**
diff --git a/test/support/grant-suggestions-handler.test.js b/test/support/grant-suggestions-handler.test.js
index 30e715057..1468bcc00 100644
--- a/test/support/grant-suggestions-handler.test.js
+++ b/test/support/grant-suggestions-handler.test.js
@@ -322,6 +322,78 @@ describe('grant-suggestions-handler', () => {
       const ids = groups.flatMap((g) => g.items.map((s) => s.getId()));
       expect(ids).to.include.members(['id-1', 'id-2']);
     });
+
+    describe('alt-text funnel (non-decorative+fix -> non-decorative -> any image)', () => {
+      const mk = (id, recommendations) => ({
+        getId: () => id,
+        getRank: () => 1,
+        getData: () => ({ recommendations }),
+      });
+
+      it('ranks non-decorative-with-fix above non-decorative-without-fix and decorative', () => {
+        const withFix = mk('with-fix', [{ isDecorative: false, altText: 'a dog' }]);
+        const noFix = mk('no-fix', [{ isDecorative: false, altText: '' }]);
+        const decorative = mk('decorative', [{ isDecorative: true }]);
+        const groups = getTopSuggestions([decorative, noFix, withFix], 'alt-text');
+        expect(groups.map((g) => g.items[0].getId())).to.deep.equal(['with-fix', 'no-fix', 'decorative']);
+      });
+
+      it('fills the bucket from lower tiers only once higher tiers run out', () => {
+        const withFix = mk('with-fix', [{ isDecorative: false, altText: 'a dog' }]);
+        const noFix1 = mk('no-fix-1', [{ isDecorative: false }]);
+        const noFix2 = mk('no-fix-2', [{ isDecorative: false }]);
+        const decorative = mk('decorative', [{ isDecorative: true }]);
+        const groups = getTopSuggestions(
+          [decorative, noFix2, noFix1, withFix],
+          'alt-text',
+        ).slice(0, 3);
+        expect(groups.map((g) => g.items[0].getId())).to.deep.equal(['with-fix', 'no-fix-1', 'no-fix-2']);
+      });
+
+      it('falls back to decorative images when no non-decorative images exist', () => {
+        const decorative1 = mk('decorative-1', [{ isDecorative: true }]);
+        const decorative2 = mk('decorative-2', [{ isDecorative: true }]);
+        const groups = getTopSuggestions([decorative1, decorative2], 'alt-text');
+        expect(groups.map((g) => g.items[0].getId())).to.deep.equal(['decorative-1', 'decorative-2']);
+      });
+
+      it('treats a suggestion as decorative if any of its recommendations is decorative', () => {
+        const mixed = mk('mixed', [{ isDecorative: false, altText: 'x' }, { isDecorative: true }]);
+        const withFix = mk('with-fix', [{ isDecorative: false, altText: 'a dog' }]);
+        const groups = getTopSuggestions([mixed, withFix], 'alt-text');
+        expect(groups.map((g) => g.items[0].getId())).to.deep.equal(['with-fix', 'mixed']);
+      });
+
+      it('requires every recommendation to carry a fix to count as non-decorative-with-fix', () => {
+        const partialFix = mk('partial-fix', [{ isDecorative: false, altText: 'a dog' }, { isDecorative: false, altText: '' }]);
+        const fullFix = mk('full-fix', [{ isDecorative: false, altText: 'a dog' }]);
+        const groups = getTopSuggestions([partialFix, fullFix], 'alt-text');
+        expect(groups.map((g) => g.items[0].getId())).to.deep.equal(['full-fix', 'partial-fix']);
+      });
+
+      it('treats missing or empty recommendations as non-decorative without a fix', () => {
+        const s1 = mk('id-1', []);
+        const s2 = { getId: () => 'id-2', getRank: () => 1, getData: () => ({}) };
+        const groups = getTopSuggestions([s1, s2], 'alt-text');
+        expect(groups).to.have.lengthOf(2);
+      });
+
+      it('works with plain object data (no getData())', () => {
+        const s1 = { id: 'id-1', rank: 1, data: { recommendations: [{ isDecorative: true }] } };
+        const s2 = { id: 'id-2', rank: 1, data: { recommendations: [{ isDecorative: false, altText: 'x' }] } };
+        const groups = getTopSuggestions([s1, s2], 'alt-text');
+        expect(groups.map((g) => g.items[0])).to.deep.equal([s2, s1]);
+      });
+
+      it('breaks ties within a tier by rank ascending then id (default sort)', () => {
+        const s1 = mk('id-b', [{ isDecorative: false }]);
+        const s2 = mk('id-a', [{ isDecorative: false }]);
+        s1.getRank = () => 10;
+        s2.getRank = () => 5;
+        const groups = getTopSuggestions([s1, s2], 'alt-text');
+        expect(groups.map((g) => g.items[0].getId())).to.deep.equal(['id-a', 'id-b']);
+      });
+    });
   });
 
   describe('grantSuggestionsForOpportunity', () => {