Remove any hardcoded strings in Docker and deployment files

[cmluciano]

Most of the files have hardcoded docker and infrastructure strings. These need to be removed in favor of a script that accepts variables.

[MHBauer]

Which specific strings?

[cmluciano]

hardcoded variables that can probably be reverted to using env vars
use env vars instead of needing to pass the whole sting
ideally a root Makefile or script can auto-fill these based on env var